Klaviyo and NetSuite,
email marketing, ERP-powered
In8Sync DirectConnect syncs your NetSuite customer and order data to Klaviyo in real time — segment by purchase history, lifetime value, and order status to send the right email at the right moment.
What syncs between Klaviyo and NetSuite
NetSuite order and customer data flows to Klaviyo in real time, powering segments and flows that convert and retain customers.
NetSuite Customer records sync to Klaviyo Profiles — names, emails, addresses, and custom properties populate automatically so your lists are always current.
NetSuite order events — placed, fulfilled, partially shipped, delivered — fire Klaviyo metric events in real time, triggering post-purchase flows at exactly the right moment.
NetSuite Items sync to the Klaviyo Catalog — product names, prices, images, and categories enable personalized product recommendation emails and browse abandonment flows.
Lifetime value, order count, average order value, and first/last order dates from NetSuite sync to Klaviyo Profile properties — enabling VIP segments and win-back flows based on real ERP data.
Unsubscribes and suppressed addresses sync bi-directionally — Klaviyo suppressions update NetSuite marketing preferences, and NetSuite opt-outs remove contacts from Klaviyo sends.
Klaviyo campaign open rates, click rates, and revenue attribution sync back to NetSuite Customer records — giving finance and marketing a single view of email-driven revenue.
Klaviyo segment membership changes sync to NetSuite Customer classifications — VIP, At-Risk, Winback — so your ERP reflects current marketing status for every account.
Klaviyo unsubscribe and bounce events sync to NetSuite in real time — marketing consent records stay accurate without manual list management.
Three steps to go live
In8Sync DirectConnect is listed on SuiteApp.com. Install it directly inside NetSuite — no external server, no Klaviyo app marketplace install, no separate vendor login.
Our team configures which NetSuite customer and order fields map to Klaviyo Profile properties and metric events — including custom fields, price levels, and subsidiary filters.
Authorize Klaviyo with your private API key. Customer profiles and order history begin populating immediately, and real-time order events start firing flows from day one.
Built differently
Klaviyo segments based on NetSuite LTV, order count, product category, and payment status are more accurate than eCommerce platform data alone — your most valuable customers always get the right message.
NetSuite Item Fulfillment events fire Klaviyo post-purchase flows in real time — shipping confirmations, review requests, and reorder nudges go out at exactly the right moment.
In8Sync DirectConnect connects NetSuite directly to the Klaviyo API — no third-party integration platform, no per-event fee, no additional vendor in the data path.
Common questions
Does In8Sync DirectConnect require middleware or an iPaaS subscription?
No. In8Sync DirectConnect is a SuiteApp installed directly inside your NetSuite account — no external platform, no per-event fee, no third-party server in the data path.
Can I use NetSuite order history to trigger Klaviyo post-purchase flows?
Yes. NetSuite fulfillment, shipment, and delivery events fire Klaviyo metric events in real time, which can trigger any Klaviyo flow you configure.
Can I segment in Klaviyo using NetSuite lifetime value and order frequency?
Yes. LTV, order count, average order value, first order date, last order date, and any NetSuite custom field can sync to Klaviyo Profile properties for use in segments and flows.
How does unsubscribe syncing work?
Klaviyo unsubscribes and bounces sync to NetSuite marketing consent fields in real time, and NetSuite opt-outs suppress the corresponding Klaviyo profile — keeping both systems compliant.
Does In8Sync DirectConnect support the Klaviyo product catalog for recommendation emails?
Yes. NetSuite Items sync to the Klaviyo Catalog, enabling product recommendation blocks and browse/cart abandonment emails powered by your ERP item master.
Ready to connect Klaviyo
to NetSuite?
Tell us about your NetSuite configuration and Klaviyo setup — our team will scope the implementation and give you a clear timeline.
Talk to our team →